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Where structuralism comes from

John Sturrock, 2 February 1984

Course in General Linguistics 
by Ferdinand de Saussure, translated by Roy Harris.
Duckworth, 236 pp., £24, March 1983, 0 7156 1738 9
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Semiotic Perspectives 
by Sandor Hervey.
Allen and Unwin, 273 pp., £15, September 1982, 9780044000266
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... the study of signs, but that is not its value, as one can soon see from considering the title of Sandor Hervey’s book, Semiotic Perspectives. Semiotics, or sometimes, more archaically, semiotic, without the s, means the same as semiology: it, too, is the study of signs. Its value, however, is other. To call yourself a semiologist is to ally yourself ...

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