At the Movies
Michael Wood: ‘Avatar’, 28 January 2010
“... is Avatar, and the name is not exactly a joke, more like a labelling of narrative machinery, as if James Cameron, writer and director of the work, had decided to call his McGuffin Mr McGuffin. Why would he do that? Because he can, is the short answer. But also because he is trying, as he says in a New Yorker interview, to put ‘a patina of reality in ... ”