Kept Alive for Thirty Days
Stefan Collini: Metrics, 8 November 2018
The Tyranny of Metrics
by Jerry Z. Muller.
Princeton, 220 pp., £19.95, February 2018,978 0 691 17495 2 Show More
by Jerry Z. Muller.
Princeton, 220 pp., £19.95, February 2018,
The Metric Tide
by James Wilsdon et al.
Sage, 168 pp., £19.99, February 2016,978 1 4739 7306 0 Show More
by James Wilsdon et al.
Sage, 168 pp., £19.99, February 2016,
“... the scheme was not an unqualified success. Here’s another example. In 2011 the American bank Wells Fargo introduced a scheme to encourage the ‘cross-selling’ of its products. ‘It set quotas for its employees,’ Muller writes, ‘to sign up customers who were interested in one of its products (say, a deposit account) for additional services, such ... ”