Short Cuts
Nick Richardson: ‘The Bestseller Code’, 17 November 2016
“... reading. Archer and Jockers are interested in the pumpkin plants – writers like Stephen King, John Grisham and Danielle Steel, perennial presences on the New York Times bestseller list – and what makes them sell so well. By looking only at textual features their machine has isolated the essence of the bestseller, Archer and Jockers believe, and ... ”