A vast Tube poster for Anthony Quinn's Half of the Human Race follows the same format for First World War lit as Birdsong, Early One Morning and War Horse; a poignant image of a solitary soldier, somehow not engulfed in a hail of gun fire despite being silhouetted on top of a trench. But the scramble to promote Quinn's book after its endorsement from Channel 4’s TV Book Club perhaps led the publishers to paste in haste from the image library.